There’s college, and there’s the Chamber of Commerce, and somewhere in between, the next generation’s workforce has to find its place in the world.
Here in New Hampshire, organizations like Stay Work Play are leading the charge. Born out of an initiative to keep young professionals here in NH to help the state’s economy continue to grow, Stay Work Play helps to coordinate the efforts of the 11 young professionals networks (YPNs) throughout the state.
Their mission, in their own words:
“To work collaboratively across New Hampshire to support ongoing economic, workforce, and community development by promoting the state as a favorable place for young workers and recent college graduates to stay, work and play, when considering employment and lifestyle opportunities.”
Last week, Stay Work Play invited steering committee members from all 11 YPN organizations to join them at the NH Institute of Art for a day of learning, collaboration, information sharing, and inspiration. We were honored to be invited to this, the 1st Annual NH Young Professionals Network Summit, and to speak about topics beyond the functional aspects of social media.
Namely, PASSION. Also, emotion, archetypes, social branding, visual storytelling, and more. A guy in a moose suit dropped in to surprise everyone, too. As a great fan of mascots, I literally jumped on the opportunity, as the photo will attest.
Afterward, I recorded an audio track for the slide presentation, which you’ll find below. The ideas of storytelling and brand archetypes have been around for quite a while now. It’s time for all of us to get back to exploring these forms, reconnect with our passion, and share it with audiences far and wide.