17 Content Catapults to Get Your Message, Mission, and Vision OUT THERE
March 11th, 2008 by Allen VoivodWhen it comes to Content Catapults - the tools you use to launch your message, mission, and vision out to your Ideal Audience - you have hundreds, if not thousands, of options and sub-options to choose from.
As micro-preneurs, we’ve narrowed down that world of options to a select set of the most effective, cost-friendly, fun, and straightforward ways to promote yourself, your business, and what you stand for.
We’ve done most, if not all, of these for ourselves and our clients, and we’d like to share some related advice, information, and resources with you.
Choose the ones that most interest you, that look the most fun, and/or play best to your strengths and talents, and go deeper with articles, audio, and examples from the links below:
- Articles
- Blogging
- News releases
- Websites
- Email marketing (ezines, autoresponders, e-courses, etc.)
- Collateral (biz cards, flyers, stationery, brochures)
- Snail mail (postcards, newsletters, promos)
- Storytelling (success stories, examples, testimonials, etc.)
- Networking
- Interviews (as interviewer and interviewee)
- Public speaking
- Teleclasses/teleseminars
- Info products (special reports, e-books, audios, etc.)
- Workshops, workshops, and more workshops
- Multimedia (podcasts, vlogging, webinars, etc.)
- Social media - MySpace, Facebook (Allen’s, Lani’s), LinkedIn (Allen’s, Lani’s), Squidoo, etc.
- Create Your Own Catapult!
If you’d like to go even further with these, just check out the “A-Ha Yourself!” Action Guide.



























[...] It isn’t on our own shortlist of Content Catapults, either (which we chose on the basis of being the easiest, most cost-effective, and having the biggest bang for the smallest buck). But we DID include the “Create Your Own Content Catapult” catch-all, and here’s one example of someone who used cartooning as a Content Catapult - despite being very bad at it. [...]
Pingback by Epiphanies, Inc. — March 11, 2008 @ 11:40 pm
Enjoyed the workshop today. Realized I could use my animation skills to do a little bit of fun-promotional stuff to post on Youtube. Thanks for helping me to see the obvious and get a “content catapult” ready for my business.
Comment by James Jarvis — March 12, 2008 @ 9:08 pm