Comments on: How to monetize a podcast - and no, it’s not with advertising http://www.epiphaniesinc.com/blog/2007/10/27/how-to-monetize-a-podcast-and-no-its-not-with-advertising/ An entrepreneurial adventure in content creation, idea generation, viral marketing, renegade branding strategies, and small biz nudity by Lani & Allen Voivod, aka The Content Lovers™, co-owners of EpiphaniesInc.com. "A-Ha Yourself!™" Mon, 01 Dec 2008 21:14:03 +0000 http://wordpress.org/?v=2.6.1 By: Content Lover http://www.epiphaniesinc.com/blog/2007/10/27/how-to-monetize-a-podcast-and-no-its-not-with-advertising/#comment-19339 Content Lover Sun, 28 Oct 2007 17:04:35 +0000 http://www.epiphaniesinc.com/blog/2007/10/27/how-to-monetize-a-podcast-and-no-its-not-with-advertising/#comment-19339 Hey Paul, that's absolutely a great point, and it reveals I'd been thinking about entertainment merchandising in a limited fashion - more the T-shirts and mouse pads kind of thing, which is almost indistinguishable from licensing to the consumer. You're dead right, though, and thanks for commenting. --Allen Hey Paul, that’s absolutely a great point, and it reveals I’d been thinking about entertainment merchandising in a limited fashion - more the T-shirts and mouse pads kind of thing, which is almost indistinguishable from licensing to the consumer.

You’re dead right, though, and thanks for commenting.

–Allen

]]> By: paul kontonis http://www.epiphaniesinc.com/blog/2007/10/27/how-to-monetize-a-podcast-and-no-its-not-with-advertising/#comment-19337 paul kontonis Sun, 28 Oct 2007 16:54:30 +0000 http://www.epiphaniesinc.com/blog/2007/10/27/how-to-monetize-a-podcast-and-no-its-not-with-advertising/#comment-19337 Hello Allen, thanks for listening in to my presentation! Great point about packaging your content into new products. I considered that part of merchandising, e.g. producing a DVD with additional unreleased content. We are planning these kinds of products for most of our content including our Internet TV show all about going to business school and getting your MBA called bschooltalk. Check out www.bschooltalk.net. Hello Allen, thanks for listening in to my presentation!
Great point about packaging your content into new products. I considered that part of merchandising, e.g. producing a DVD with additional unreleased content. We are planning these kinds of products for most of our content including our Internet TV show all about going to business school and getting your MBA called bschooltalk. Check out http://www.bschooltalk.net.

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