The early bird wows the client, creates evangelists

November 30th, 2006 by Lani Voivod

It was 8am. I was stumbling around the house in my PJs, gripping onto my coffee mug for dear life, getting our son ready for preschool.

The phone rang. Who could be calling at this hour?

I did what any good suspicious person does - I checked the caller ID before I picked up. It was an area code that looked vaguely familiar. 510? Isn’t that California? Who could be calling from California at this hour? Wait - it’s FIVE AM there!!! What the…

“Hello?”

“Good morning. Is this Lani?”

“Uh, yeah.” pause pause pause…

“This is Dave Barrett from Audio Acrobat. Your husband sent me a message last night about a problem you were having. Can I help you with it?”

Holy smokes. This guy was calling me at 5am his time to help me with a techie issue. Have you ever heard of such fab customer service in your LIFE? No, neither have I.

“Dave - do you sleep? Are you crazy?”

Friendly banter ensued. The problem was fixed, and I moved forth into my day with the knowledge there are people in this world who still give a $%^& about the product they put out into the world and the customers they serve.

Thanks, Dave. And Dave? By the way, Allen and I LOVE Audio Acrobat!!! It’s EASY, fun, and wonderfully versatile. We love it so much we set up our own dedicated affiliate link at www.AhaAudio.com. We use it all the time for business AND for pleasure, and we hope to find new ways to recommend Audio Acrobat to folks and drive new customers your way.

All because we know you care about us. You proved it to us in a pre-dawn act, after all. And that kind of TCB-ing stands out.

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