Seth Godin sounds off (and boy is he peeved!)
November 2nd, 2006 by Lani VoivodDon’t you just love it when a marketing guru goes ballistic?
In one of his blog posts last week, the incomparable Mr. Seth Godin went off on “The Manipulators” - those bogus, deep-pocketed rascals who try to sell online wares under the pretense of being an accidental misfit, a desperate intern, or some other agenda-less malcontent. Godin’s view:
If you only need to influence 500 people (or 10 people pretending to be 50 different people each) in order to show up on the screens of tens of thousands people… that’s too tempting for most capitalists to ignore (politicians are next, for sure).
Now, it’s not like the notion of “truth in advertising” ever caught on, but the Web makes it ever easier to hide, cheat, misguide, disrespect, and even abuse good folks surfing online and connecting via email. (Even with my spam filter catching 30-70 spammies a day, I still get at least as much daily doodie in my inbox! GRRRRR!)
However, since he mentioned that “politicians are next,” I thought it only fitting to feature a politician who’s using You Tube to showcase GOOD, FUN, ORIGINAL content. It gets his point across, its gutsy, and it ENTERTAINS, man. No insincerity here:
Thanks, Christy Mihos! And good luck with your gubernatorial campaign!
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